Ok, imagine this:
- You signed up to get more information from a company selling a product/service in which you have great interest.
- You book an appointment to find out more.
- The morning of your appointment, you receive an email from that company w/an embedded animation showcasing YOUR NAME!
(Just touch the animation to launch the PERSONALIZED VIDEO!)

TOOL 6:
Personalized Videos

Pretty impactful, right? Instantly, 'Sue' senses that this company, devvy, is different: they made a custom video just for me!?! Anyone in sales/marketing will tell you that the most important word to your prospect is THEIR NAME!! DONE.

After your meeting, within 5 minutes, you send 'Sue' a 'Personalized Meeting Summation' video! Remember: THERE IS FORTUNE IN THE FOLLOW-UP!